After Gary finds Jimmy's ring in their garden, he suspects they are guilty and leaves. The next day Gary asks several of the townspeople what they know about the Owens family, which frustrates Sally and she invites him back to the house for a more accurate impression.
Gary hopes to apprehend Jimmy, explaining that he is a serial killer, but the sisters deny any knowledge of his whereabouts, and he leaves. State investigator Gary Hallett arrives from Tucson, Arizona in search of Jimmy after acquiring a letter Sally had written addressed to their apartment. Sally and Gillian refuse to admit what's going on, causing the aunts to leave. The four women spend the night celebrating until the aunts witness a sign of danger approaching. The following day, the aunts return with the girls and happily reunite with Gillian. Sally kills him again, and they bury his body in their backyard. To avoid being charged with murder, they decide to take his body back to the aunts' house where they attempt to resurrect him using a forbidden spell, which causes him to revive and attack Gillian. Sally puts Gillian's belladonna into Jimmy's tequila in order to sedate him, but inadvertently kills him instead. When Sally arrives to pick up her sister, Jimmy takes Gillian hostage in his car and forces Sally to drive at gunpoint. The aunts take Kylie and Antonia to a moon festival out of town for a couple days while Sally flies to Arizona. Unexpectedly, Gillian calls Sally in the middle of the night from Arizona, asking Sally for help as she has become involved with an abusive man named Jimmy Angelov. Learning that the aunts cast a love spell on her in secret so that she could marry and be happy, Sally declares that the aunts will never teach her daughters magic. Michael dies suddenly when he gets hit by a truck, so Sally and her daughters move in with the aunts. Sally opens an herbal skincare shop and the family is accepted by the town. She meets and marries a local man named Michael, and they have two daughters, Kylie and Antonia. Gillian spends the next decade moving from relationship to relationship across the country, while back in Massachusetts, Sally longs for acceptance and a normal life. Before Gillian departs, she and Sally make a blood spell to always be faithful to one another. After high school, Gillian elopes with her boyfriend to Los Angeles to get away from their family's stigma. Meanwhile Gillian, witnessing the same incident, cannot wait to fall in love. Upon watching the aunts agree to cast a love spell for a woman desperately obsessed with a married man, Sally casts a spell on herself to ensure she will only fall in love with a man who possesses certain impossible traits, with the hope that she will never fall in love.
Sally and Gillian are bullied by the town's schoolchildren. Young sisters Gillian and Sally Owens are taken in by their aunts, sisters Frances and Jet, after both their parents succumb to the Owens curse. The spell developed into a curse upon her descendants, causing untimely death to any man an Owens woman loves.
Heartbroken after the father of her unborn child abandoned her, Maria cast a spell to prevent herself from ever falling in love again.
In a small Massachusetts town, members of the Owens family have been ostracized for over 300 years, since their ancestor Maria Owens used witchcraft to survive her execution.